Thaco to implement huge incentives simultaneously for Kia, Mazda and Peugeot

The promotional program will only last 12 days (from November 19^th to Noverber 30^th, 2014) with incentive level depends on the region. Mazda buyers may be able to enjoy the highest incentive at 65 million VND.

It is the first time Truong Hai Auto JSC implements a promotional program simultaneously for Kia, Mazda and Peugeot since it became the assembler and distributor of the 3 brands mentioned above.

Specifically, for Kia, Carens buyers will receive an incentive of 20 million VND; K3, Sportage and Optima buyers will receive an incentive of 40 million VND while that for New Sorento buyers will be 50 million VND. As for the Japanese brand Mazda, the lowest incentive is applied for CX-9 at 45 million VND while CX-5 2WD, Mazda 6 2.5 and BT-50 3.2AT will receive incentives of 45, 55, 60 and 65 million VND respectively. 65 million VND is also the highest incentive that Thaco implements in this program.

As for Peugeot, on the occasion of the event “Peugeot – the return of a legend” held in HCM city between November 21^st and 23^rd, 2014, Thaco will apply an incentive of 20 million VND for the mini SUV Peugeot 3008, while that of Peugeot 208, 508, 408 and RCZ will be 25, 30, 50 and 64 million VND respectively.

Thaco is currently the exclusive distributor of 3 brands Kia, Mazda and Peugeot in Vietnam with a total sale of 16.000 vehicles in the first 10 months of 2014, 8.709 (accounting for 8.4% market share) from which came from Kia, 32% up compared to the same period in 2013.  Mazda saw an explosive growth with 7.216 vehicles consumed, 156% up and ranked 4^th in VAMA’s rankings.

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