[VMS 2016] FUSO: Not just about vehicle

From 5^th to 9^th October, FUSO welcome customers and visitors to the exhibition booth at the 12^th  Vietnam Motor Show (VMS) in Hanoi International Centre for Exhibition (I.C.E).

For the first time in capital, the Japanese commercial vehicle brand reaches the Northern customers through displaying the prominent vehicles, the lively performances, and interesting interactive games at the FUSO’s booth.

In VMS 2016, FUSO‘s booth covers a 500m² outdoor area, perfectly associated with the strong spirit of robust commercial vehicles. Based on the theme “With you on the roads to success”, the booth’s design and the layout of displayed products aim to convey a message about the sustainable connection and constant support of FUSO to enterprises and drivers in every road. In contrast to the rather plain look of the commercial vehicles, the booth is designed following the brand’s CI of three main colors: white, red and black, created a modern space by combining raw materials with cubed shapes and sharp edges.

Attending Vietnam Motor Show 2016, FUSO presents to customers in the Northern market three high-quality trucks that suit every purpose, include light-duty FUSO Canter 4.7 tons, heavy-duty Fighter FJ 24 tons, heavy-duty Tractor FZ 49 ton. All the new FUSO trucks are equipped with an ECU-controlled fuel injection system that maximizes fuel efficiency by optimizing the engines.

In this exhibition, FUSO also presents the new ROSA exclusive model that recently launched in May at HCM city, locally assembled in the cooperated production plant. ROSA stands for the safety, comfort, economy, and tailor-made for the traveling passengers.

To build brand value, FUSO sets its priority to customer services by establishing the trust and ensuring the safety of customers. In addition to introducing mobile services and genuine parts; FUSO also presents the genuine oil 15W – 40 CI4. This genuine FUSO engine oil is designed to lubricate a wide range of FUSO diesel engine and achieve a high quality of engine oil. FUSO plans to launch genuine oil in Q.IV 2016 while making the uniformity process in distributing vehicles, supplying genuine spare parts, genuine engine oil, and customer services for valued customers across the nation.

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