Ford EcoSport Urban Discoveries: Dramatic and Amazing

After 2 months of fierce competition, the organizers of the Ford EcoSport Urban Discoveries have found 5 most deserving contestants to take part in the final of the contest.

The Urban Discoveries contest – a city-exploring journey with EcoSport was initiated and conducted by Ford Vietnam. The contest exceeded what we would call a global marketing move for the SUV EcoSport in Vietnam market, and turned out to be a competition that highlighted and promoted Vietnam’s cultural values and scenes.

Contestants can submit to the organizers new things or places that they found on their own cities. A unique place, a special person or a traditional cultural beauty, they were all top priorities for the organizers to select the best candidates for the final.

The Ford EcoSport Urban Discoveries received support and participation of thousands of contestants around the country. The program made a huge effort in creating a positive effect as well as delivering meaningful messages about a beautiful country with a rich tradition – Vietnam.

The EcoSport Urban Discoveries is also an event to promote a beautiful country with a rich tradition – Vietnam

Ms. Dieu, one of the organizers of the Urban Discoveries, stated that “The event was not only a marketing event but also an opportunity to deliver a message about the hidden beauty of the scenery, the culture and the people from Vietnam.”

After 2 months of fierce competition, the organizers have chosen 5 finalists, representing 5 teams participating in the contest.

The next task of the 5 finalists was to materialize their journey with the help of a professional videographer from Ford Vietnam. The winning team will receive the following prize: a ticket to participate in a lottery for a Ford EcoSport, 3 months of free EcoSport usage and a 30-million gasoline voucher for the team leader, whereas the other 2 members will receive one Iphone 5S Gold each.

The 5 finalists will be given a ticket to participate in a lottery for a Ford EcoSport as well as 5 Iphone 5S 16GB for each.

In addition, the organizers also had prizes for the most active and enthusiastic followers. Accordingly, each person will receive a high-quality Urban Discovery suitcase. One Iphone 5S 16GB will also be given to the luckiest person among the 20 through lottery.

For more information, readers can refer to the official website of the contest at: http://ecosportdiscoveries.com.vn/

 

 

 

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